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Frequently AskedQuestions
AI Solutions
General
- 01Social Studio OS™ is McFarlane Marketing’s all-in-one operating system for social media. It officially launched on October 1, 2026. Instead of juggling separate apps for writing, scheduling, design, approvals, and reporting, everything happens in one connected studio. You share an idea, even as a quick voice note, and it becomes polished, on-brand content tailored to each platform. That content goes to you for one-tap approval in your own branded space, then it’s published on schedule and measured with real analytics. It works with most popular social media platforms.What sets it apart is that it’s human-led and AI-assisted. Your real story is the raw material, and nothing is published without your approval, so your content sounds like you, not like generic AI. Its AI Strategy Engine reads your real results every week and gives you a short, ranked list of what to do next, each with a plain-English reason, then tracks whether those moves actually worked. Learn more at https://socialstudio.agency
- 02There are two ways to use Social Studio OS™, depending on how hands-on you want to be.With the Social Studio OS™ Community, you run the platform yourself, for your own business or for your clients, and you never have to figure it out alone. You get the AI Strategy Engine, content in your own voice, a shared content calendar, the Social Studio OS™ Client Portal for one-tap approvals, and real analytics across your connected platforms. You also get live group sessions with real tips from real accounts, and connection with other business owners running their own social media. The Community launches in November 2026, and you can join the free interest list now to lock in founding member pricing. If you’d rather have it done for you, Managed Services puts the McFarlane Marketing team in charge of your social media on the same platform. That includes your weekly growth strategy, content writing and graphics in your brand voice, Lead Magnet campaigns that capture real leads, active engagement with your comments and messages, real analytics, a quarterly growth report, and a dedicated team member managing your account. You stay in control by approving every post in your own branded Client Portal. Join Interest List: Social Studio OS EARLY INTEREST FORM – Fill out formLearn More - Visit Social Studio OS™ website: https://socialstudio.agency
- 03Community membership starts at $129 per month for founding members. When you join the free interest list before the Community launches in November 2026, you can lock in that founding rate for 12 months and get free access to Social Studio OS Growth Training. There’s no commitment to join the list, and full plan details are shared directly with people on it.For teams that want everything done for them, Managed Services start at $2,800 per month on a month-to-month basis with no long-term commitment, or $2,520 per month with a 6-month commitment, which saves 10%. There are three plans, Foundation, Growth, and Full Presence, which differ in how many platforms are covered, how many posts go out each week, and added services such as targeted engagement and lead magnet design. Every Managed Services engagement starts with a strategy call. See current pricing and plan details at https://socialstudio.agency
- 04The best first step is to visit https://socialstudio.agency, where you can see everything Social Studio OS™ does, how it works, and the two ways to use it.If you want to run it yourself, join the Community interest list here: https://forms.cloud.microsoft/r/phVtbCkVYZ . It’s free, there’s no commitment, and it gets you first access when the Community launches in November 2026, plus the founding member rate. If you’d rather our team run your social media for you, choose Managed Services and start with completing our INTAKE form which set up a strategy call: tell us a little about your business, and we’ll schdule a meeting to discuss your goals and the right plan. INTAKE FORM: https://mcfarlanemarketing.com/intakeform
- 05Yes. McFarlane Marketing provides AI training for individuals, teams, and organizations, from foundational AI literacy to more advanced, strategic applications.Our training extends beyond ChatGPT and can cover many of today's leading AI platforms and tools. Sessions can be customized for corporate teams, leadership groups, departments, small groups, workshops, or individual training, with content tailored to your organization's experience level, industry, and business objectives.Training can include practical AI skills, prompt development, productivity and workflow applications, responsible AI use, strategic decision making, marketing applications, and ways to integrate AI into everyday business operations.McFarlane Marketing CEO Sharon Cumberbatch holds five AI certifications, including training in AI foundational literacy, strategic AI fluency, AI fluency and strategic decision making, AI innovative thinking and strategy, and AI essentials for leaders.Our goal isn't simply to teach people how to use AI tools. We help organizations understand where AI can create real business value and how to use it effectively, strategically, and responsibly.
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